• Formulate, design and review product and platform strategies that competitively address identified and emergent market opportunities
  • Engagement with customer owners and market activators to achieve product/platform uptake and utilization targets
  • Periodic review of existing products and platforms to enhance their offering in the market to ensure product continuously yields expected benefits
  • Deposit mobilization and NFI growth
  • Responsible for identifying and reporting potential and actual Money Laundering Risk, including suspicious transactions in accordance with the laid down AML policies & procedures

Main activities

  • Full responsibility for assigned sector product lines and all sales and business development activities for the bank
  • Develop business opportunities and monitor business’s activities in line with the Bank’s long-term strategic and annual business plans and ensure that the Bank remains competitive and promptly reacts to changing market conditions and customer needs
  • Implement a focused relationship management system, which increases the Bank’s ability to increase the flow of business and generate deposits, lending and revenues from existing and new customers in line with the enterprise strategy
  • Put in place an MIS system that will enable continuous tracking of the sectors performance, Customer and Product profitability, and Customer satisfaction
  • Enhance relationship marketing and management – to establish, maintain, and enhance relationships with customers and other partners, at a profit, so that the both the customer and bank objectives are met achieved by a mutual exchange and fulfillment of the brand promise
  • Practice strategic marketing by focusing on how to develop competitive advantage into the changing marketplace and leveraging on the banks distinctive capabilities to drive value
  • Enhance value creation by creating, communicating, delivering, and offering solutions that have value for customers, shareholders and partners
  • Build the Kingdom Bank Brand to ensure that the bank is top of mind as an enterprise bank
  • Develop innovative solutions that will be delivered through branches and electronic channels that respond to market needs or identified gaps in the market.
  • Build a base of promoters by enhancing positive customer experience and advocacy to drive competitive advantage, leading to faster organic growth and lower cost
  • Create a differentiated customer experience design, tailored to target customer needs and optimize customer interactions with the brand, offerings, and touch points to consistently deliver
  • Periodically review existing products based on customer feedback and market trends to ensure continuous product utilization


  • University Degree – Upper second or equivalent
  • 5 years’ work experience in Sales, Business development, Relationship Management or Product Development in a financial services environment
  • Experience in implementation of electronic platforms and solutions
  • Excellent understanding of the Bank’s Strategy and ability to interpret this and map it to the market now and plan future
  • Excellent interpersonal and negotiation skills with the ability to network, generate new business and develop strong business relation
  • Familiar with use of loan origination systems like credit quest or any other

Essential Knowledge/Skills and Experience Required:

  • Sound Judgment Skills
  • Good Negotiation Skills
  • Excellent Interpersonal Skills
  • Excellent Report Writing and Presentation Skills
  • Good Financial Analysis Skills
  • Communication-oral and written

Desirable knowledge/skills and Experience Required:

  • Proper communication- written and verbal
  • Initiative – self starter
  • Result oriented
  • Innovative
  • Ability to establish and nurture business relationships.
  • Business awareness

Essential Behavioral Competencies:

  • Teamwork.
  • Integrity.
  • Professional.
  • Innovation.

Core Kingdom Bank Behaviors

The Bank is also committed to providing excellent service, spur further growth and employees are required to align their behavior to the following Kingdom Bank Behaviors as critical to driving their performance.

  • Teamwork.
  • Integrity.
  • Professional.
  • Innovation.

Job Profile Sign-off

In the performance of their respective tasks and duties, all employees are expected to conform to the following.

  • Perform quality work within deadlines, right first time with or without direct supervision
  • Interact professionally with other employees, customers and suppliers
  • Work effectively as a team contributor on all assignments
  • Work independently while understanding the necessity for communicating and co-coordinating work efforts with other employees and organizations
  • Unconditional positive regard for customers

I confirm that this role profile is a true reflection of the demands, responsibilities, qualifications,knowledge and experience required to perform the role.

Staff Acknowledgment:

Signature Date

Staff Name:


Team Leader: